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Ligovsky prospect, 123
Saint-Petersburg, Russia

10+ years in the market of marketing services

Маркетинг Маркетинговые услуги

Service

Marketing

Planning and forecasting sales are a mandatory element of the activities of each trading company in a market economy.

We determine the strategy and tactics of marketing activities for each product item separately.

 

Order service

To achieve the goals, we include the following indicators:

 

Wholesale sales turnover;

International trade;

Intra-system turnover as a whole for the base and for product groups;

Distribution of wholesale turnover in warehouse and transit;

Wholesale stocks for groups of goods as a whole on a base at the beginning and end of the planning period;

Commodity support for wholesale turnover;

Organizational and technical measures for the implementation of the turnover plan.

 

When planning sales, we take into account the general demand for goods, which is determined by summing up the plan for the turnover of the main Partners and the difference in inventory at the end and beginning of the planned billing period.

In addition, through Affiliate Marketing, we collect and process data on the status and prospective changes in situations in industry and regional markets, which reduces the error in the general forecasting of demand and data on customer opportunities.

In the process of research, we evaluate the implementation of plans for wholesale turnover and delivery of goods to customers. We identify the influence of factors on the development of wholesale trade, studying the causes of deficiencies in commercial and commercial activities, if any, develop and implement measures to prevent them. The reasons for the shortcomings in the supply of goods may be indicators of the total volume, quantity, quality and timing of their receipt, shortcomings in the organization of vigorous commercial activity, and so on.

The study is conducted for each direction of the sale of goods and with details on their types, which allows us to identify in detail the opportunities and directions for the development of wholesale sales of goods.